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“Ignoring online marketing is like opening a
business but not telling anyone.”
– Anonymous


From conceptualisation to production including specialised graphic animation, chat to us about your television advertising needs.


From small animated videos to large corporate company videos we have done it all. Initiative also has a drone camera that be used to add interesting footage to videos.


Having a website is the cornerstone to any digital marketing strategy. At Initiative, we work with you to create a website that best suits the needs and meets the objectives of your business or brand.


For your brand to truly benefit from its digital presence on an ever changing platform, talk to Initiative for advice on the right type of internet marketing that will help you achieve your digital advertising objectives.

We’d be happy to assist you with strategy, roll out, management, monitoring and ongoing adaptation to drive results for the following:

SEO – Search Engine Optimisation for your website – optimises your website to assist search engines to find it.
SEM – Search Engine Marketing – A keyword/phrase and/or display campaign to drive traffic to your website.


From content planning to execution Initiative can help you to find the right social media platform for your brand, design impactful posts and video clips and manage, monitor as well as report on and adapt your social media campaigns to deliver on your brand objectives.

Initiative works in association with ATKASA and Broken Pony Club.


Over the years Initiative has undertaken many video productions, from scripting to final production. We also film aerial footage and shoot photography using a drone, giving our clients extraordinary, quality videos and photographs.